StreetEasy || Buy, Rent & Live As you Please in NYC

Here’s a nice campaign of lines for StreetEasy, which is a simple way to look for apartments in New York City.

The campaign plays off the idea that living in New York is a struggle, so StreetEasy is a solution that makes it a little more worth it, aside from the fact that you’re living in such an awesome city.

As a side note: I don’t think the tagline is super essential here. It just gives the adds a little context. The headlines are doing basically all the work. Just like that one nerd in your study group. But, you love that nerd. Nerds are good. And I’ve lost my point. Enjoy!