Politico | (no tagline)

Ahh, the double entedre. Or, maybe that’s not technically what this is. What do I know? Not like I write for a living.

Still, for a line so simple, it was probably hell to get there. Or, maybe it was literally the first think they thought of. See?

This post is silly. I can’t help it.

But, the ad is quite seriously…a good ad. A great line. A line that perfectly encapsulates Politico. Smart and to the point. Great way to kick off your day.