Burger King | Plant-based nuggets

Say It Great
Aug 9, 2022

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For my money, BK is always at it’s best when it was catering advertising toward plant lovers. You know what I mean. The word “righteous” should come to mind, here. Or maybe just simple, “Whoa!”

Anyway, what better way to roll out a meatless menu option than these recent ads featuring faux internal dialogues on top of some confused faces. They’re saying, ‘Hey, it’s ok to be confused, but you’re still going to love this.’ Come on, it’s fun.

And, no that’s not Chloë Sevingy. I don’t actually know that, but I kind of do. Besides, are you really going to question a guy who knows how to umlaut?

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Say It Great
Say It Great

Written by Say It Great

Hi, I’m Chase. I’ll be taking a few moments here and there to post about advertising writing that says things great, and not just straight.

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